Product-focused UX designer with a background in graphic design and over a decade in front-end development.
I design and ship clear, structured experiences by balancing user needs, technical constraints, and practical scope.
General Assembly
Scoped and designed a two-week MVP focused on validating demand for farm succession.
Led the design of a structured intake experience to support future farmer matching while deferring higher-risk features like AI and legal tooling.
General Assembly
Access to practical life skills is often scattered across disconnected resources, making it difficult for young adults to build confidence.
I contributed to a scoped app experience that consolidates and structures essential skills, prioritizing clarity and guided learning over feature breadth.
General Assembly
E-commerce experiences for niche communities often rely on generic templates that limit both brand expression and usability.
I explored a redesign that balances thematic identity with clear product discovery, focusing on navigation, hierarchy, and browsing patterns within a retail context.
General Assembly
Cooking apps for beginners often fail to balance instruction clarity with ease of use.
I scoped a simplified recipe experience focused on guiding users through key steps without overwhelming them, prioritizing clarity over feature depth.
Working from the ground-up, I was part of the team that redeveloped the Central Market e-commerce site.
Front-end development of Freedom Mobile marketing and self-service portal.
Red Academy | Volunteer
As our capstone project at Red Academy, I worked with a group of other developers and UX designers to redesign the site for Big Sisters of B.C. Lower Mainland
A classic game re-made in React! This was a great project to continue exploring React and State Management.
I created a video highlighting a partnership between FutureShop and Puma. This was placed on a brand wall showcasing various Puma products.
A bilingual brochure to highlight the various features at each level of the CN Tower. I handled the entire process from client meetings, design, to overseeing final print production of this project.
Have a question, comment, or maybe a project idea? Or just want to chat? Send me a note, I'd love to hear from you!
Send me a message at hello@alanchow.ca
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